Dare to Dream Florida Realtors Portfolio

For more than 100 years, Florida Realtors has been working to meet the needs of the real estate community and Florida homeowners. Florida Realtors have helped millions of Floridians achieve the American dream of home-ownership. Their goal for the year 2021 is to INSPIRE, ENCOURAGE, INNOVATE. Florida Realtors believes everyone deserves a safe place to call home, and they’re dedicating themselves to making it happen by spearheading efforts to curb homelessness. DARE TO DREAM is not only their annual theme but also a promise. SunDance had the absolute honor of creating custom laser engraved wine boxes, the star items, for their 2021 Dare to Dream Convention. The convention hosted over 400 guests. In addition to the laser engraved wine boxes, we produced the 20x10’ pillow banner and 72” Gratitude Coins that were presented to deserving individuals who go above and beyond their call to INSPIRE, ENCOURAGE, INNOVATE. For more information on Florida Realtors’ Dare to Dream initiative visit, Dare to Dream 2021 | Florida Realtors

SOHO Large Format

SunDance partnered with local tradeshow general contractor, The Expo Group, for their first show since the COVID shut down in March 2020. The SOHO show at the Gaylord Palms Resort & Convention Center was in Orlando, FL. The SOHO show hosted approximately 3,000 visitors and 400 exhibitors. SunDance produced all the floor social distancing cues, window clings, and overhead hanging graphics, as well as the panels for the grand entrance and all directional signage. A new tradeshow staple product included a branded hand-sanitizer station with signage. It was a safe, successful show and it looked great!

AdventHealth Interactive Card Booth

AdventHealth Orlando’s goal was to create a moment with their employees and spread their Feeling Whole Campaign. SunDance worked with AdventHealth to create an interactive ticket booth for their Executive Leadership Conference in Orlando. Leaders in AdventHealth across Central Florida interacted with the ticket booth by pushing a red button and then receiving a card requesting they perform a specific random act of kindness. For example: let someone go in front of you the next time you do errands, pay it forward to the person behind you in line, return someone’s shopping cart for them and smile at five strangers today. 

The ticket booths were constructed onsite by SunDance and provided a unique and engaging experience for AdventHealth Executive Leaders. 

AdventHealth Orlando provides state of the art healthcare service to Orlando, part of their mission is extending the healing ministry of Christ.

Tell Us About Your Project Creative Design See More Examples 

SunDance Hologram

Inspired by reflective holographic effects used in advertising campaigns, the SunDance creative team decided to create our own hologram with the SunDance logo. Originally just intended as a proof of concept, the final product turned out so well that we decided to make it a fixture in our front lobby. While we have created holograms for clients who were impressed with ours, it primarily stands as a testament to the SunDance creative team's willingness to try new things and the leadership that sees the value in continued experimentation and innovation.

SunDance Spinning Business Cards

SunDance is the place for ideas. With our innovative crew of designers, printers and the team in the finishing department, we experiment a lot to show our customers all of the options available to them. During our rebrand last year, we used new and old techniques to produce a complex design concept where every side of the exposed cut of the card showed a different color. They were an immediate success and have started a lot of conversations about what's possible.

After getting such great feedback, we figured we could do better. We held an in-house design competition to see what we could come up with and the winner was the spinning logo design. The card is one piece, die cut and UV coated, then folded over a grommeted second piece with the color wheel found in the SunDance logo. The final effect is a free spinning color wheel that spins behind the cutout of the logo. The back side is SunDance orange with a hidden overprinted UV logo and tagline.

Florida Hospital Leadership Conference Displays

Florida Hospital enlisted SunDance to create one of a kind displays for their Leadership Meetings, unveiling them at the Summer Leadership Meeting held at The Hilton Orlando Resort.

The six foot tall, clear acrylic sheets were cut to size and held 1" thick digitally cut white acrylic letters on either side, giving the words the effect of floating in space when underlit. The backing pieces and 20" acrylic lettering were cut on SunDance's Zund Digital Cutter and the letters applied by hand for a precise fit to complete the illusion. Each sign was secured with a Silver Skyscraper stand making it easy to disassemble and store after the event.

SunDance University (SDU) Collateral

SunDance held the first event for SunDance University October 13th, 2016. Thursday, October 13, SDU hosted Daniel Dejan, North American Print/Creative Manager for Sappi, for two classes: Haptic Brain/Haptic Brand and Special Effects and Finishing Techniques.

The campaign included a save the date, registration materials, online ads, emails, email signatures, and a website where attendees registered. All with the SDU branding, colors and messaging consistent.

Orlando Strong Stickers

After the tragic events here in Orlando, our entire city found the strength to come together and power through the unthinkable, becoming stronger and more united than ever before. Here at SunDance, we were inspired to do what we could to help. We designed and printed “Orlando Strong” stickers to show our pride in our city, our community and every single one of its residents. We handed them out to clients, staff, friends and family, but had no idea how well they would be received.

Patient First

DCRx, an established compounding pharmacy, was interested in shifting their brand image to focus more on customer-centered care. From that vision came Patient First, a pharmacy that puts patient care ahead of industry needs. Based on our success with some competitors in their market, they chose the Sundance team to bring their brand to life. Their goal was to have a look that felt bright, engaging and leave an impression. We decided to create an image that had a soft and caring touch that was approachable and made clients feel at ease. This carried over to their web presence as well. Our belief that employee engagement was as important as gaining clients, so we created an online store front that was user focused while keeping the company's core message and brand intact.

SunDance Marketing - Safari Holiday Party - Case Study

SunDance Safari Party Invite

Our holiday bash at Sundance is quite a thing to behold. Being in marketing, it’s an opportunity for us to get creative and whip up a magical atmosphere while we mingle with co-workers, clients and loved ones. So when the VP and partner here at Sundance, John Ruggieri, opened his home for us to use for the party we knew what we had to do. You see, John is a bit of an outdoorsman at heart and has a deep love for the untamed wild. In fact, he owns acreage on a wildlife reserve in Kenya and has decorated his home to reflect that passion. So of course, we rolled with it!