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Posts by Miranda Nickell

Why the Cereal Box Hasn’t Changed in 100 Years. Until Now.

Walk down any cereal aisle today and you’ll see a familiar sight: colorful cardboard boxes lined neatly across the shelf. Brands, flavors, and graphics have evolved over the decades, but the packaging itself has not. For more than a century, cereal has relied on the same basic format: a paperboard carton around an inner liner […]